Celebrating International Compliment Day 2015 with e5.
Fashion Retailer e5 wanted to celebrate International Compliments day 2015.
Why? Because receiving a compliment makes people feel good about themselves and each other. That’s what e5 does every day; making people shine and feel good.
We wanted to give people an unforgettable compliments day, so we built the worlds biggest compliment shower in Antwerp, Central Station.
On March 1st the shower dropped thousands of compliments.
What happened? Over 50.000 little compliment-drops were handed out and shared.
Even journalists must like compliments, because VTM, ATV, De Morgen, MNM,
Q-music, HLN, Metro, Stad Antwerpen and many more, came to take a refreshing compliment shower.
And in the end e5 received the biggest compliment of all. They made it to the cover of METRO.